{"id":3221,"date":"2026-05-03T15:58:31","date_gmt":"2026-05-03T18:58:31","guid":{"rendered":"https:\/\/tiaraju.ppg.br\/site\/?page_id=3221"},"modified":"2026-05-03T17:56:48","modified_gmt":"2026-05-03T20:56:48","slug":"informativo-anual-nossa-terra","status":"publish","type":"page","link":"https:\/\/tiaraju.ppg.br\/site\/informativo-anual-nossa-terra\/","title":{"rendered":"Informativo anual Nossa Terra"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3221\" class=\"elementor elementor-3221\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e62fb0e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e62fb0e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7cafc240\" data-id=\"7cafc240\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-43046af4 elementor-widget elementor-widget-spacer\" data-id=\"43046af4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1fe556 elementor-widget elementor-widget-heading\" data-id=\"d1fe556\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CASE: Informativo Anual<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6554d828 elementor-widget elementor-widget-heading\" data-id=\"6554d828\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Cooperativa Nossa Terra - Edi\u00e7\u00e3o 2026 (exerc\u00edcio 2025)<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cd13184 elementor-widget elementor-widget-spacer\" data-id=\"4cd13184\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3dd66eb7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3dd66eb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6544777d elementor-widget elementor-widget-heading\" data-id=\"6544777d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Comunica\u00e7\u00e3o Editorial &amp; Mem\u00f3ria Institucional<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-659ab4fc elementor-widget elementor-widget-heading\" data-id=\"659ab4fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Como transformamos um ano inteiro de gest\u00e3o em 16 p\u00e1ginas que a diretoria usou na Assembleia Geral<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-247d30a1 elementor-widget elementor-widget-heading\" data-id=\"247d30a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cooperativa Nossa Terra \u00b7 Informativo Nossa Terra \u00b7 Janeiro de 2026<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61006ded elementor-widget elementor-widget-text-editor\" data-id=\"61006ded\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ff9900;\"><strong>O CONTEXTO<\/strong><\/span><\/p><p>Toda cooperativa realiza dezenas de a\u00e7\u00f5es relevantes ao longo do ano. Inaugura\u00e7\u00f5es, lan\u00e7amentos de produtos, projetos sociais, resultados financeiros, elei\u00e7\u00f5es de conselho. A maioria dessas a\u00e7\u00f5es \u00e9 registrada no momento em que acontece &#8211; uma foto no grupo de WhatsApp, um post nas redes sociais, uma nota no site.<\/p><p>E ent\u00e3o chega dezembro. E a sensa\u00e7\u00e3o \u00e9 sempre a mesma: muito foi feito, mas pouco foi documentado de forma que possa ser apresentado com credibilidade.<\/p><p>A Cooperativa Nossa Terra chegou a 2025 com um desafio diferente: al\u00e9m de registrar o ano, precisava de um material que sustentasse a presta\u00e7\u00e3o de contas na Assembleia Geral Ordin\u00e1ria de 2026 &#8211; e que chegasse \u00e0s m\u00e3os do associado com a mesma solidez dos n\u00fameros que ele representava.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52d158df elementor-widget elementor-widget-image\" data-id=\"52d158df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2.jpg\" class=\"attachment-full size-full wp-image-2880\" alt=\"\" srcset=\"https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2.jpg 1920w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-300x169.jpg 300w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-1024x576.jpg 1024w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-768x432.jpg 768w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-1536x864.jpg 1536w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-800x450.jpg 800w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ab0bf27 elementor-widget elementor-widget-text-editor\" data-id=\"2ab0bf27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ff9900;\"><strong>O PROBLEMA REAL<\/strong><\/span><\/p><blockquote><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Relat\u00f3rio anual n\u00e3o \u00e9 tarefa de fim de ano. \u00c9 resultado de um processo que precisa come\u00e7ar em janeiro.<\/p><\/blockquote><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Quando uma institui\u00e7\u00e3o espera dezembro para &#8220;montar o relat\u00f3rio&#8221;, o que ela monta \u00e9 uma colagem. Faltam fotos com qualidade. Faltam textos apurados. Faltam dados com contexto narrativo. O material final reflete a pressa, n\u00e3o a gest\u00e3o.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">O segundo problema \u00e9 de formato: um documento de presta\u00e7\u00e3o de contas precisa funcionar para perfis muito diferentes de leitores. O produtor rural que recebe o informativo impresso l\u00ea de forma diferente do diretor que apresenta os n\u00fameros na assembleia. O mesmo conte\u00fado precisa funcionar para os dois.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19cae59b elementor-widget elementor-widget-text-editor\" data-id=\"19cae59b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ff9900;\"><strong>A METODOLOGIA<\/strong><\/span><\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">A Tiaraju aplica o que chamamos de Comunica\u00e7\u00e3o Circular &#8211; um processo que come\u00e7a no primeiro trimestre do ano e transforma cada a\u00e7\u00e3o relevante da cooperativa em camadas de registro que se complementam.<\/p><ul><li class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><span style=\"color: #ff9900;\"><strong>Camada 1 &#8211; O registro em tempo real &#8211; <\/strong><\/span>Cada a\u00e7\u00e3o relevante vira uma mat\u00e9ria completa, apurada e redigida com padr\u00e3o jornal\u00edstico, publicada no blog oficial da cooperativa e distribu\u00edda como release para a imprensa regional. O fato \u00e9 registrado quando acontece &#8211; n\u00e3o reconstru\u00eddo meses depois de mem\u00f3ria.<\/li><li class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><span style=\"color: #ff9900;\"><strong>Camada 2 &#8211; A voz da marca &#8211; <\/strong><\/span>As mat\u00e9rias s\u00e3o transformadas em epis\u00f3dios de podcast &#8211; formato curto, objetivo, distribu\u00eddo diretamente nos grupos de WhatsApp dos associados. A informa\u00e7\u00e3o chega onde a aten\u00e7\u00e3o das pessoas est\u00e1, sem depender de que o associado acesse o site ou as redes sociais.<\/li><li class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><span style=\"color: #ff9900;\"><strong>Camada 3 &#8211; A consolida\u00e7\u00e3o editorial &#8211;\u00a0<\/strong><\/span>No final do ciclo, todo esse conte\u00fado &#8211; textos apurados, fotos documentadas, epis\u00f3dios de podcast, repercuss\u00e3o na imprensa &#8211; \u00e9 curado, editado e diagramado no Informativo Anual. 16 p\u00e1ginas impressas e digitais, com identidade visual consistente, hierarquia de leitura clara e linguagem acess\u00edvel para o quadro social.<\/li><\/ul><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">O resultado n\u00e3o \u00e9 um relat\u00f3rio montado \u00e0s pressas. \u00c9 a hist\u00f3ria viva do ano &#8211; contada com o rigor de quem acompanhou cada cap\u00edtulo desde o in\u00edcio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dd4952 elementor-widget elementor-widget-image\" data-id=\"4dd4952\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3.jpg\" class=\"attachment-full size-full wp-image-2886\" alt=\"\" srcset=\"https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3.jpg 1920w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3-300x169.jpg 300w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3-1024x576.jpg 1024w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3-768x432.jpg 768w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3-1536x864.jpg 1536w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/01\/Informativo-2-copiar-3-800x450.jpg 800w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-656afb8b elementor-widget elementor-widget-text-editor\" data-id=\"656afb8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ff9900;\"><strong>OS RESULTADOS<\/strong><\/span><\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">O Informativo Nossa Terra &#8211; Edi\u00e7\u00e3o 2026 foi entregue em janeiro de 2026 e cumpriu dois pap\u00e9is simult\u00e2neos:<\/p><ul><li class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><span style=\"color: #ff9900;\"><strong>Para o associado:<\/strong> <\/span>Um material impresso e digital que traduziu um ano de crescimento expressivo em linguagem acess\u00edvel &#8211; do produtor rural ao cooperado urbano. O ingresso bruto de R$ 161,5 milh\u00f5es, o crescimento de 17% e os marcos de expans\u00e3o da cooperativa chegaram ao quadro social de forma clara, contextualizada e digna da magnitude dos resultados.<\/li><li class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><span style=\"color: #ff9900;\"><strong>Para a diretoria:<\/strong><\/span> O Informativo serviu como base de conte\u00fado para o Relat\u00f3rio de Gest\u00e3o apresentado na AGO 2026 &#8211; a assembleia que aprovou as contas com 96,9% dos votos favor\u00e1veis. O material editorial produzido ao longo do ano n\u00e3o foi descartado ap\u00f3s a publica\u00e7\u00e3o: foi reaproveitado como sustenta\u00e7\u00e3o narrativa da presta\u00e7\u00e3o de contas mais importante do ciclo.<\/li><\/ul><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Quando o associado chega \u00e0 assembleia j\u00e1 tendo lido o informativo, ele n\u00e3o encontra n\u00fameros frios. Ele reconhece a hist\u00f3ria que acompanhou. E vota com convic\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8426ad9 elementor-widget elementor-widget-image\" data-id=\"8426ad9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1282\" src=\"https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/04\/DSC0042.jpg\" class=\"attachment-full size-full wp-image-3203\" alt=\"\" srcset=\"https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/04\/DSC0042.jpg 1920w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/04\/DSC0042-300x200.jpg 300w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/04\/DSC0042-1024x684.jpg 1024w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/04\/DSC0042-768x513.jpg 768w, https:\/\/tiaraju.ppg.br\/site\/wp-content\/uploads\/2026\/04\/DSC0042-1536x1026.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c72a740 elementor-widget elementor-widget-text-editor\" data-id=\"1c72a740\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"><span style=\"color: #ff9900;\"><strong>O QUE ESTE CASE DEMONSTRA<\/strong><\/span><\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Comunica\u00e7\u00e3o editorial de alto padr\u00e3o n\u00e3o \u00e9 sobre design de capa. \u00c9 sobre processo.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">A diferen\u00e7a entre um informativo que impressiona e um que passa despercebido n\u00e3o est\u00e1 no software usado para diagram\u00e1-lo. Est\u00e1 em saber apurar, redigir, roteirizar, editar e consolidar &#8211; e em ter come\u00e7ado esse trabalho no in\u00edcio do ano, n\u00e3o no final.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Ao contratar a Tiaraju para gest\u00e3o de comunica\u00e7\u00e3o editorial, a cooperativa n\u00e3o contratou um designer para fazer a capa do relat\u00f3rio. Contratou um parceiro que acompanhou cada passo da gest\u00e3o, registrou com rigor jornal\u00edstico e devolveu tudo em um formato que a diretoria p\u00f4de apresentar com confian\u00e7a na mesa mais importante do ano.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33719565 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33719565\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-109d233\" data-id=\"109d233\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fe7fd8d elementor-widget elementor-widget-spacer\" data-id=\"4fe7fd8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23cc31c4 elementor-button-warning elementor-align-center elementor-widget elementor-widget-button\" data-id=\"23cc31c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/wa.me\/5554999133701?text=Vi%20o%20case%20do%20Informativo%20Anual%20e%20quero%20conversar%20sobre%20um%20projeto%20similar.\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quero conversar sobre a comunica\u00e7\u00e3o editorial da nossa institui\u00e7\u00e3o<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b0d9876 elementor-widget elementor-widget-spacer\" data-id=\"2b0d9876\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>CASE: Informativo Anual Cooperativa Nossa Terra &#8211; Edi\u00e7\u00e3o 2026 (exerc\u00edcio 2025) Comunica\u00e7\u00e3o Editorial &amp; Mem\u00f3ria Institucional Como transformamos um ano inteiro de gest\u00e3o em 16 p\u00e1ginas que a diretoria usou na Assembleia Geral Cooperativa Nossa Terra \u00b7 Informativo Nossa Terra \u00b7 Janeiro de 2026 O CONTEXTO Toda cooperativa realiza dezenas de a\u00e7\u00f5es relevantes ao longo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","footnotes":""},"class_list":["post-3221","page","type-page","status-publish","hentry","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/pages\/3221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/comments?post=3221"}],"version-history":[{"count":9,"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/pages\/3221\/revisions"}],"predecessor-version":[{"id":3273,"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/pages\/3221\/revisions\/3273"}],"wp:attachment":[{"href":"https:\/\/tiaraju.ppg.br\/site\/wp-json\/wp\/v2\/media?parent=3221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}